Marvel defending the direct market
By SlightConfuse 0 Comments
Since Marvel has not officially announced the price of Invincible Iron Man Annul #1 many, many assume is would be 5.97 one dollar more than print this seems to be true with this quote from Joe Q him self when ask wh mat the price was
Joe Quesada: The Iron Man comic is over 60 pages, and in print it's priced at $4.99, but on average for that kind of page count, we would have priced it at $5.99 or broken it up into three $2.99 issues. Our comics on the Marvel App are priced at $1.99 and the way the annual is written it breaks up
nicely into three chapters perfectly, so that's how we'll break It up in the app. So, when you do the math on this one, the direct market comic shop has the advantage in price on this one, and we've already received word from retailers that they feel this is the best way to set this test up.
I do not see how marvel charge more for a digital copy would help them gain readers, i think they should try a regular issue rather than an annual which usually does not get much attention to see if digital is worth it . If the max size of a comic fie on this app is 22 pages that is ridiculous because .cbr files that i have downloaded have been bigger than than that. . Is this marvel trying to bring readers into to the shops or are they testing th waters.