It's all very opinionated on which is better, but if you ask the common man today about superheroes they'd probably just talk about what movies they saw recently. Since Marvel has been delivering movies like there's no tomorrow they currently more popular with the common man.
Can't be called Geists because of the Nintendo game Geist, same reason why the enemies in Gears of War are now called Locusts (They were originally going to be called Geists)
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