Kiddie Fondue (Comic Ads #41)

Comic Ads are more than just the mountain of Hostess Ads we know and love. Over the years, many a company has used one page comic ads to shill their products in the pages of comic books! So I thought I'd do a list series that showcases those ads, and shows you what issues I've found them in. To me, these are as much a part of comics history as any superhero, and I love 'em for the nostalgia they bring. I hope they do the same for you. Enjoy.
Kiddie Fondue? Run, kids! Runnn!

Maybe it's just my frame of mind after the Baby Alive ad, but I think "Kiddie Fondue" sounds like something out of a horror movie too.

This seems like it would have been a pain in the rump for parents, more than anything else, but remember, we didn't have video games back then.

What's interesting to me is that with this ad, the Baby Alive ad, and the ads for Nancy Nonsense and Dusty, that's four ads from 1975 that were placed in a comic book and aimed at girls! That's commonplace now, but again, we're talking about 1975- most of the ads were aimed at boys then, because only us delinquent boys read this delinquency-inducing trash (he says with tongue firmly in cheek). Maybe the positive influence of Wonder Woman was having an effect after all.

Apparently, Kenner decided Kiddie Fondue wasn't enough for an ad by itself, because they threw in the Easy Bake Oven at the end, almost as an afterthought. They must have realized Kiddie Fondue wasn't going to last, because the Easy Bake Oven is still with us today, and the Fondue is forgotten. But we have some pics to prove it existed. Not many though, so I threw in some Easy Bake Oven pics too, including one made to cross market Pizza Hut, because I thought it was cool.

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5 Comments
Edited by cbishop
Posted by kfhrfdu_89_76k

I like the art. Product doesn`t interest me at all, since I can imagine how it must`ve tasted...

Posted by cbishop

@kfhrfdu_89_76k: Yeah, I love these older ads, where the art actually looks like something. It's great.

Edited by lykopis

I love this! While I am too young to recall any of these products- outside of Easy-Back Oven - it reminds me of coming across these kinds of ads in an older relative's comic stash and being freaked out over them. The classic sea-monkey family (something like that??) and of course, the infamous x-ray glasses.

Really cool - especially the target audience including young girls. I wonder if the climate back then wasn't so exclusive as it seems now?

Again, great list -- off to check out your other ones.

Posted by cbishop

@lykopis: I think comics were viewed as more of a boy's thing back in the Seventies, but the Gold Key Comics were much more centered around cartoon characters, rather than superheroes, for the most part, so they were probably considered to have had a larger girl audience. Kenner, knowing that every kid likes toys, presented a sixteen-page insert in The Inspector with a balance of boy and girl toys. They also presented a balance of black and white faces in the ads (not well-balanced, but for the Seventies, it was a positive step).