1. Supes costume is better for a cover, its brighter and very iconic, more so than Bats.
2. Supes is always the leader/figurehead in teams (i.e. situations were we would need a pick with both of them together). He is the icon, after all. Leaders go in front.
3. Personality wise, Bats is far more likely to avoid a dynamic entry/flashing pose/etc, being the (k)night and all that. I like covers/poses to reflect personality, so I almost prefer Bats being further back, shaded and generally looking scary.
This does seem to be changing at the moment. We have more Bat books right now, and there is no hugely successful new Supes trilogy.
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