All the Marvel hate from DC Fanboys.
"DEH RIPPED US OFF."
And somehow, Marvel takes better care of the characters they "ripped off" by giving them more development and more time to get shown. They just don't leave them in the back, while.. you know, a certain big three highlights over the rest of them.
Also, Deadpool is HARDLY a rip off now. Infact, Deadpool got pushed to the point where he's another big name for Marvel.
As for Hippoylta? Yeah, she's starting off as a rip off.. BUT give her time, Marvel will develop her to be a strong original character. Y'know, like they're good at. They won't have to retcon her either.