Woohoo!! GreenLantern opening bested Thor's midnight premier!!
Some interesting quotes:
Meanwhile, marketing was not happy with the movie which production delivered, and saw the finished film extremely late in the game. A source tells me. "In this case, marketing didn't have access to more than 70% of the finished movie until two weeks ago." The result is that, at a time when $35M is the average marketing cost and $70M the domestic norm for a big summer tentpole, Warner Bros spent $55M on Green Lantern's domestic TV ads, and a total $100 million for the overall domestic campaign.
That's a lot of cash.
My sources tell me that Warner Bros film chief Jeff Robinov and DC Entertainment "pressured the campaign to feature the alien characters too much in the name of 'franchise building'." But not everyone was on board having to feature these side characters so much especially given their marginal roles in the finished film."
Uggh. Typical executive sleaze.
Hollywood is expecting director Martin Campbell to be made the scapegoat on this one if it underperforms; Campbell has already publicly suggested he won't be back if there's a sequel.
@cattlebattle said:I thought it was really good, people are quick to jump on the band wagon and slag it off but I think its just as good as ThorNot to be a hater, but this movie still sucked, Batman and Robin made a lot of money too you knowYou saw it? Why do you say it 'sucked'?
If you come in surprised Thor was good, really surprised X-Men: First Class was really, really good, you will be disappointed if you thought this movie was going to catch on to that momentum. Go back and watch Ghost Rider, Daredevil, Electra, and the Joel Schumacher era Batman movies. There. Now you're set.
that's because Thor sucked. sorry guys; i know everyone seems to have loved Thor, but i thought the plot was weak and the characters shallow. and please; like 1 night of drinking in your 48 hours on earth is enough to turn you from an idiot into a deep, caring dude. graphics were awesome but i thought the rest sucked.
i like green lantern though. believable characters and story line.
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