Boon and his cronies: Waaahhhh Superman is lame. We need to make him cool.
Cronies: Well, since we already make Mortal Kombat, the Liefeld of fighting games, let's make the DC characters.......but EXTREEEEEEEEEEEEEEEEEEEEEEEEEME!!!!!
Boon: Yeah, and Superman shouldnt be all lame and american way and stuff. He should be HARDCORE, and like, be like that Spawn guy from the 90s. Yeah.
Human beings with a brain: You dumb-asses!
The book isn't much better.