@sir_frederick_richard_hawkwood: I'd take Falcao over Cavani. Cavani's great but his World Cup campaign was very poor so I'm not certain about his current goalscoring form.
LOL. Oh they definitely do. £30 million for Toni Kroos. £63 million for James Rodriguez. £56 million for Kaka. £77 million for Gareth Bale. £80 million for Cristiano Ronaldo. And I don't even know how much they're going to blow on Falcao. That's a lot of money that Real Madrid have spent in recent years. Three of those transfers took place in the past two seasons and it seems like they're going to buy Falcao for what I'm certain will be in the excess of £60 million. Obviously Real Madrid will keep on breaking transfer records in purchasing big players. And while Real Madrid are buying these players for price tags higher than the majority of most clubs' squads, when you make an in-depth analysis of the situation, these purchases aren't made entirely on these players' judged footballing prowess.
An inflated transfer market in addition to other factors have forced clubs around the world into paying more than face value to ensure that they acquire the players that they want. Florentino Perez didn't blow that amount of money on James Rodriguez because he thinks James's ability as a footballer is that good. At least that's not the entire reason. The transfer was also made because of James' image. Nobody would've dared compared James to Messi or Ronaldo prior to the World Cup. He was always a talented player but never really revered as a genius so his reputation wasn't all that. Until the World Cup recently where he became the tournament's highest goalscorer and arguably its best player. Everyone was watching this year's World Cup, even people who don't watch football. So when James put in those game-changing performances consistently, his stock rose, and his image grew, suddenly everyone knew who James Rodriguez was.
When Real Madrid announced the transfer from Monaco, over 300,000 shirts carrying James' name were sold within 48 years of his arrival in Madrid. Real Madrid, and primarily Perez, expect James to make them merchandising and advertising profits, especially because James is coming off of a brilliant World Cup campaign. Every player they buy for these insane price tags is expected to be a merchandising and advertising juggernaut. Gareth Bale for example, there's a reason that heart celebration of his has become his trademark, it helps his star appeal and it'll make Real Madrid more money. This has been the common theme in Real Madrid ever since they signed David Beckham. In any case, what we know about Florentino Perez is that the man is a genius of a businessman. James is transferred to Real Madrid, and during James' presentation to the club, Perez even called the Colombian Ambassador for a patriotic speech to appease all of the Colombian fans who were there at the presentation, effectively capturing an entire market of South Americans for Real Madrid merchandise.
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