when you have swag.
Knowledge > Swag
On some situations. If you want to have a big impact on the planet and possibly make lots of money then Knowledge is better. (making technology and maybe becoming a billionare, but don't count on it)
Swag - Become a person based on talent. (rapper, performer, etc.) You could become more popular and more personal among people but not become as rich. (hundred-millionare is max)