Before I begin ranting about DC, I want to make it clear that I love DC's comics and characters, and this isn't me criticizing DC for any of that, I'm just explaining the frustration I have as a fan, so here goes:
1) They aren't investing in their films.
The Marvel cinematic universe is such a big success because Marvel planned ahead and invested in it, giving each character their own trilogies as well as a connecting thread to set up the Avengers. So DC gets jealous of the success of Avengers and gives Superman his own film, and then throws a bunch of other characters in the sequel, and then boom, Justice League within a few years. None of these characters will have any chance to develop or become interesting characters on their own. If Thor hadn't had his own film first, a lot of non-comic readers would probably have come out of Avengers not remembering what his name was. It's easy to imagine people walking out after Justice League and asking their friend who "that green guy with the ring" was. I just feel DC is rushing JL out and it's going to suffer as a result.
2) Comic book films made by comic haters
Ok, maybe "haters" is a bit extreme, but they are definitely not fans. I'm sure you've all heard about David S. Goyer's comments on She-Hulk being nothing more than "a girl you could f*ck if you were Hulk" and saying Martian Manhunter can't be in a film, and if he was he would have to just be "Manhunter" and he'd be grown in a petri dish on Earth. Clearly, Goyer has little to no respect for comics, which makes you wonder why DC is having him write their comic book movies, regardless of how good a scriptwriter he is, he is clearly wrong for the job. It was a similar situation with Christopher Nolan producing and co-writing Man of Steel - he is a fantastic filmmaker, and while he doesn't disrespect comics in the way Goyer does, Nolan clearly has no interest in them. If you want your comic films to succeed, you need people who know comics making them. Sam Raimi is a big comic collector, and his Spidey films were (mostly) great. Joss Whedon has written comics, and Avengers was fantastic. I hope DC see sense and start employing comic people to make their films - how about having Scott Snyder and Geoff Johns write a film or two?
3) Toys are all they care about
This is one of the worst things for me; all of DC's good animated series get cancelled very early, and the reasons are pathetic. I didn't watch Beware the Batman, but I did watch Green Lantern: The Animated Series and I loved it, as did many other adults and kids alike. Both shows were cancelled after one season, not because of poor quality writing or animation, not because of no viewer interest, not because people weren't watching them... None of those acceptable reasons. They were cancelled because they weren't selling enough toys. People weren't buying enough Kilowog action figures and so they cancelled Green Lantern. From what I've heard, that's also the reason Young Justice was cancelled. Anything with a good story and character development is dropped in favour of things like Teen Titans GO! because they sell more toys to children. It's just wrong. I would remind you that this is not a recent problem; Tim Burton was replaced with Joel Schumacher because kids didn't want a DeVito Penguin in their Happy Meals (seriously, McDonald's was one of the main reasons Tim Burton was fired). Story-telling should be far higher on DC's priority list than kids' toys.
4) At the first sign of trouble... REBOOT!
Comics don't have a chance to improve anymore. The second sales drop, the writer and artist are replaced, and it leads to confusing and disjointed comics. If people aren't loving the current story arc, DC won't wait for it to end and a new one to start, they will just take the writer off the book forever, with no chance for them to improve it or start a new, better arc. Or failing that, they'll just cancel it all together. If it's not a big name title and the sales dip, it's gone. Suicide Squad is a good example, sales dropped, so they cancelled it. Now, a while later, they're rebooting it with a new writer and characters. I just wish they would give books a chance to improve before they reboot or cancel it.
What do you all think about this? What annoys you about DC? Any ideas on how to solve DC's problems?
Log in to comment